In This Month's Issue:
Profiles
in Excellence
Toys R Everyone
By Joan
Leotta
Accessibility
BASF Markets Universal Design
From
Professional Free Press Release News Wire
Customer Service
A Special Effort: Starbucks is Reaching Out to People With Disabilities — Both as Employees and as Customers From The Wall Street Journal Online
Employment
Agency: Outdated Rules Keep Disabled Out of Work
From AP & Boston Globe
Marketing
Marketing Success in Disability Related Business: From Kitchen Table to 15,000 Square Foot Space
From
PrimeZone Media Network, Inc.
News & Announcements
DOL Honors Employers for Record on Disabilities
From
Society for Human Resource Management
Online
Disability Leader Alan A. Reich Dies at Age 75
New Book: Universal Designed Smart Homes for the 21st Century
NIDRR Issues Disability and Aging Report
Hurricane Katrina and Disability – The Disability Funders Network Statement
The
Solutions Marketing Group (SMG) There are 54 million consumers with disabilities, with an aggregate income of over $1 trillion dollars. Call the Solutions Marketing Group to find out how to reach this untapped market! 703.920.0225
[ more about SMG ]
Welcome
to SMG
eNEWS™
2006, Jan 17th
The Solutions Marketing Group’s eNews is a bi-monthly communiqué that connects business to the market of people with disabilities.
Profiles
in Excellence
Profiles in
Excellence is a monthly article, published by SMG, that
features companies and organizations that demonstrate leadership
in accessibility, employment, customer service and marketing to
the nation's 54 million Americans with Disabilities.
Toys R Everyone
By Joan Leotta
Looking for the right toy to give a child is a year-round concern for parents and a significant factor in family purchases. For the parent of a child with special needs, the choices can be even harder since the usual box listings to aid selection may not be enough information to make a wise choice for a child whose physical or mental challenges might affect how the child uses the toy. Toys R Us has a solution to fill this information gap -- the "Toy Guide for Differently Abled Kids" booklet. ...
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information about this ]
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Accessibility
sponsored
by Universal Design Newsletter
BASF Markets Universal Design From Professional Free Press Release News Wire
The often challenging building principles of Universal Design, Eco-Friendly Construction, Energy Efficiency and Home Automation are coalescing in an unprecedented manner at a new BASF-sponsored prototype residence in Paterson, NJ. Known as the Better Home, Better Planet, Paterson Showhouse, the three-story, 2,900 sq. ft. dwelling will initially serve as a design “clinic” for homeowners, builders, architects and government officials. The home is later destined for a local charity, St. Michael’s Church, which plans to house a local paraplegic teenage boy and his family. ...
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information about this ]
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Customer Service
sponsored by W.C. Duke Associates, Inc.
A Special Effort: Starbucks is Reaching Out to People With Disabilities — Both as Employees and as Customers From The Wall Street Journal Online
Thirty-six-year-old Starbucks' employee Michelle Penman, who has cerebral palsy, spends three hours getting ready for work every morning. Because she has trouble speaking and has limited mobility, customers must write down their orders and place them on her wheelchair. She returns with their coffee and food on a tray or in a backpack affixed to her motorized wheelchair. Starbucks Corp. wants to make Ms. Penman a literal model employee... to make its stores more inviting to customers with disabilities, as well as their caretakers, family members and friends. ...
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Employment
Agency: Outdated Rules Keep Disabled Out of Work From AP & Boston Globe
Federal rules used to determine who's disabled are nearly 50 years old and need to be updated to reflect economic, medical, and technological advances, a government panel says. Many Americans with disabilities are willing and able to work but remain thwarted from seeking jobs by Social Security Administration guidelines that discourage economic independence, according to the National Council on Disability report.
...
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Marketing
Marketing Success in Disability Related Business: From Kitchen Table to 15,000 Square Foot Space
From PrimeZone Media Network, Inc.
Being a single mom, a full-time teacher and educational audiologist while raising 2 children and working 2 other jobs, is all part of the "success story" of Dorinne Davis, President/Founder of The Davis Center, the world's premier sound therapy center which recently opened in its newly expanded facility in Rockaway, N.J. In 1988 on her kitchen table, Ms. Davis started her first business, a mail order catalog for assistive listening devices for the deaf and hard of hearing and grew that business into the fourth largest device catalog in the U.S.
...
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News & Announcements
U.S. Dept of Labor Honors Employers for Record on Disabilities
From Society for Human Resource Management Online
Disability Leader Alan A. Reich Dies at Age 75
New Book: Universal Designed Smart Homes for the 21st Century
NIDRR Issues Disability and Aging Report
Hurricane Katrina and Disability – The Disability Funders Network Statement
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